2002
Target’s Marketing Department employed a mathematician who was tasked with determining whether a particular customer is pregnant by using statistics and predictive analytics. The New York Times Magazine published an article about the story in 2012.
2020
Consumer Reports investigation examined five popular Period tracking apps and found they all shared user data with third parties for marketing and other purposes.
Privacy International conducted an identical analysis and reached a similar conclusion — the most beloved apps store and share a "dizzying" amount of data about their users.
2021
The Federal Trade Commission (FTC) has reached a settlement with one of the most popular Period tracking applications over allegations it shared users’ health data with third-party app analytics and marketing services, despite promising to keep its users’ sensitive health data private. TechCrunch published an article about the story.
2022
The expert reviews in the latest Mozilla *Privacy Not Included buyer’s guide clearly show there are continuous privacy concerns regarding Period and Ovulation tracking apps — 80% of the researched applications are labeled — *privacy not included with this product.